New York Presbyterian – Unmasking a Killer (Super Bowl Ad)



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First in a series of films meant to increase understanding of new therapies at the frontiers of medicine, “Unmasking a Killer” explains the science behind immunotherapy. Exclusively aired during SuperBowl 2016.

Illustration, Direction: Noma Bar
Animation: Ale Pixel Studio
Production: Dutch Uncle, New York
Client: NewYork-Presbyterian Hospital
Agency: Seiden NYC
Creative Director, Art Director: Eric Houseknecht
Copywriter, ECD: Steven Feinberg
Account Director: Kati Schultheis
Producer: Jill Levy (Sanity Productions)
Sound: Weston Fonger (Yessian Music)
Voice Over: Brian d’Arcy James

Likes: 328

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